
Press accreditation
Online accreditation
Accreditation rules for journalists
Hamburg Messe und Congress GmbH (HMC) wishes to make it easier for journalists to get access to information on its events and company by means of accreditation. Accreditation is given exclusively for the purpose of journalists' reporting.
Accreditation for the SMM 2026 will be available from spring 2026.
Note
We point out that presenting a press card is generally not, in itself, sufficient grounds for accreditation. Hamburg Messe und Congress GmbH reserves the right to request further proof of journalistic employment as specified in the above mentioned items. Credentials should be presented in German or English. Hamburg Messe und Congress GmbH reserves the right in individual cases to also demand presentation of a valid photo ID. There is no automatic right to accreditation. If necessary, Hamburg Messe und Congress GmbH shall exercise its domiciliary rights.
Contact
Alexander Dziedzic
Assistant Brand Communications, accreditation, photos & videos, press boxes
- Ph. +49 40 3569-2451
